The Power of MySpace in Promoting your Band
You may be wondering whether your band would benefit from the publicity which is associated with MySpace. The truth of the matter is that social media is always a welcome development for artists. It allows them to access audiences that would ordinarily be closed to them. At one point this website was the absolute king of communication. FaceBook came along and changed everything. Now they have to settle for the scraps. You might have thought about customizing your pages in order to keep up with your fans. The question is whether you are better off concentrating on Twitter and FaceBook.
1) The role of promoters: Despite the declining popularity of MySpace there are many managers and journalists who are linked up. You can use it as a reference point especially when it comes to arranging auditions. The music industry is very enthusiastic about this social network and that is ample justification for participation.
2) The punters: Fans are not necessarily on MySpace but they can utilize some of the programs to pick up new music. If your presence is not there then you will be missing out on this prime opportunity. Recommend a band on FaceBook and then play the samples on MySpace.
3) Specialization: In the wake of the FaceBook onslaught MySpace has decided to upgrade its music features. There are millions of fans who are waiting to listen to interesting music. The editors have a New Music Matters section which might be of benefit to aspiring artists. First set up a page before asking for assistance.
4) Search engines: For some reason the major search engines prioritize MySpace content over many of the other content categories. That means that the clients or listeners will not have to go beyond the first page in order to get your piece. An obscure band can use this to increase their profile and edginess.
5) Existing fans: If you already have fans on MySpace, it is imperative that you maintain contact with them. Do not abandon them just because the other social media networks are having a ball. Remember that it is very hard to buy a fans dedication. At least keep the accounts running simultaneously.
6) A fickle industry: There is no guarantee that Twitter and FaceBook will be on top forever. The problems that are facing MySpace may soon find them. Do not put all your eggs in one basket. Instead make sure that you have a presence in all the major networks so that your fans can easily access the band.
Having looked at these issues you may concluded that it is not time to close your MySpace account. You may not give it a lot of attention but at least you will maintain some contacts within that sphere. There is no problem with having multiple websites. A feeder system can mean that both categories of consumers can get information about the things that you are doing. These are the things that can take your band to the next level of achievement.
Apart from taking efforts to post video, lyrics, songs, concert dates, venues where the concerts are held, discography and all relevant information about your brand in the brand page, the brand or the musician should provide focal attention on some of the killer facebook apps. The app related to the Music by Reverb Nation is one such an application that allows the band to post innumerable songs for downloading or streaming, add band photos and even sell the band music varieties, where it is considered to be a good platform to share the band’s music with friends and fans. This application provides a link to the band’s homepage on Facebook, where 30 songs can get added to the Facebook Band Page.
With this application, the band can create small videos which then can be shared with the fans. This application is ideal one as when the band is keen to show their videos to a large target audience. This is an ideal destination for the band to display live shows, concerts, backstage moments and the music videos.
